One “Smart” Cookie
We are huge fans of buzzwords over here at Packaging Design, and so when we started hearing about “smart” packaging, our collective ears perked up. First things first: Let’s define it. According to Packaging Digest, “Smart packaging provides enhanced functionality that […]
POP Part 2 – Display Types Explained
Last time we met here in the blogosphere we taught you all about WHY POP displays are used, and why they are downright awesome. Today we are going to switch gears and talk to you specifically about some common types […]
We’re Down with POP – A series on POP display types, uses, and ideas
Part 1 – WHY POP ANYWAY? Welcome to our newest series committed to educating those out there who want to learn more about the rapidly changing and wide-ranging world of packaging. Because we have been spending so much time on […]
Access is Key – Part 3 of our series
Access represents the smallest percentage of those people who use subscription services. For those that subscribe to one or more services because of access, the two main motivating factors are lower prices and access to members-only perks and benefits. Food […]
