Savvy businesses are always looking for dynamic, innovative ways to carve out a niche in their industry, but when it comes to getting creative with your sales tactics, the best place to start is with the basics — your product packaging. It needs to be unique enough to stick in the minds of consumers, and keep them coming back for more.
With customized shipping boxes and other forms of custom packaging, you can construct a one-of-a-kind brand that connects with consumers and prompts them to choose you over the competition. From shipping to retail, you need to seek effective solutions that can both attract new customers and promote brand loyalty.
Nearly every successful manufacturer in the world implements customized shipping boxes, a lead your business need to follow. Here are just three of the many ways that customized shipping boxes can help take your business to the next level:
- Custom boxes with logos
More than 90% of all products in North America are delivered or displayed in corrugated packaging, and you can be sure that nearly every one of these products was marked with its own unique logo. Consistency is the most important part of building your brand’s reputation. You want to expose your logo — your brand — to as many audiences as often as possible. Using custom boxes branded with your logo, you’ll be able to market your business at all times without having to do additional promotion.
- Custom product packaging
Approximately 70% of all purchasing decisions are made in-store, and many of these impulse purchases are made as a result of attractive product packaging. In order to really sell customers on your product, the look and feel of your packaging must be different than your competitors. Custom product packaging allows you to get creative and distinguish your company from the pack.
- Custom corrugated displays
You’ve probably seen appealing corrugated display boxes in stores throughout your life and never really understood their true value until you began promoting your product. These displays are typically placed in the front of stores and play a central role in many impulse purchases. For more than 100 years, corrugated packaging has been a cost-efficient preferred choice. More businesses are now also opting for custom corrugated displays because of their combination of appeal and low cost.
If you’re looking for a fast and simple way to build your brand’s reputation, look no further than customized shipping boxes. Get in touch with experienced corrugated cardboard manufacturers and take your business to another level.